Integrated circuit,development of internetwork,plat computers.

One about “digital HD interactive interface technology DIIVA” unknown details of the news readers to exciting, what many in the industry who feel sad, actually brought the Taiwan Ministry of Industry and Sunplus Technology Division as a subsidiary of Ling Xugong independent intellectual property rights standards promoting. Look at a recent news report:

“April 22, 2009, in the China Video Industry Association, organized by the China consumer electronics backbone enterprises of Hisense, TCL, Skyworth, Changhong, Konka, Haier, Panda, SVA, and technological co-led by Ling Xu DiiVA
Promotion Working Group, in Guangzhou officially released DiiVA to global specifications 1.0. …, China’s independent intellectual property rights as a high-definition interactive digital interface technology, the same time, DiiVA technology also attracted, including Samsung, Sharp, Panasonic, LG, Japan Aviation Electronics, Foxconn, MediaTek, Tektronix, Xoceco, Malata, Agilent and other famous enterprises home and abroad joined the contributors, so many domestic and international corporate giants together to build a whole new generation of digital HD interactive interface to the global consumer electronics industry will bring tremendous shock and impact. “
Simple reading this news, it is difficult to see them strange to realize that the Ministry of Industry under the guidance of the China Video Industry Association to vigorously promote the digital high-definition standard of core technologies in fact have come from sub-Sunplus Technology Taiwan
Ling Xu technology company, China Video Industry Association, Miss Bai Weimin current Secretary-General before the product is the Secretary for the Ministry of Industry Director of Radio and Television Department, can be said that the introduction and promotion of DIIVA with the Ministry of Industry and inextricably linked, as
Such as trade associations working to promote the DIIVA become the industry standard for the Chinese government, the technical specifications from Taiwan really became the official government standards? The promotion of this standard can really boost the continent’s self-
Main innovation capacity?
Look at what the origin of DIIVA standards, can not talk about is Ren Lingxu DIIVA standard technology chairman Lida Fan-David
Lee, Lee in the HDMI industry standard of other world famous video, was a U.S. Silicon
Image of the former CEO of BP Finance in accordance with the article saying the Japanese: “Lee
HDMI is the universal key. Know all the circumstances of HDMI “,” Lee left the Silicon
Image Prior to the specifications set is DiiVA. Because HDMI DiiVA is well aware of the advantages and disadvantages of the Lee-led development, certainly ready for a strong import strategy and business model, such as
Fruit contempt DiiVA, just treat it as an ordinary ‘Chinese standard’, then it is possible and fallen down a “can be seen from the above discussion, the so-called intellectual property rights are indeed the source of China
LEE’s contributions in the major intellectual property rights should also come from Lee, or the Secretary or from Sunplus of Taiwan Ling Xugong company, called “the backbone of the Chinese consumer electronics company Hisense, TCL, Skyworth, Changhong, and Sport
Good, Haier, Panda, SVA Group co-led promotion, “it is only posing it.

As a government department, even though the Ministry of Industry would like to Taiwan to promote this technology as a national standard understandable, after all, Taiwan, the mainland is one, are also part of China, but it has nothing to do with independent intellectual property rights, and the other
Business model outside DIIVA frightening, even if technically advanced than HDMI, HDMI with authorization system at least, any company can license the development HDMI standard HDMI chips, although not required to pay
Philippine license fee, each chip must pay 6,000 dollars for the test fee, at least HDMI is a free license, although the Display control other global standards
free HDMI port of the many poor, but so far only DIIVA Taiwan Ling Xu, a company involved in chip manufacturing technology, not the external authority, is completely implementing monopoly. Once this operation mode as
Official promotion of government standards, the lack of competition, it is difficult to protect the interests of consumers and terminal manufacturers.

Government to develop industry standards may not have to own intellectual property rights, China Video Industry Association, there is no need necessarily be used to promote Taiwan’s technology as intellectual property rights, as is already the national audio visual MPEGII
Frequency standards, but also international standards, HDMI has gradually been recognized global industry, Display
Although the popularity of a number of port little worse, it has been recognized by many PC vendors, as government departments, the Ministry of Industry and rush to support an open standard to promote Taiwan as Chinese standard, not conducive to the protection of the terminal
Business interests, on the local microelectronics industry is a heavy blow, after all, including the Silicon Valley digital-analog Beijing, Shanghai, Sweden, and the Hai Kuntai spectrum are in the development of HDMI and display
port interface chip, the exclusion of these local companies is obviously a local company of discrimination.

For better or worse, not the Ministry of Industry should vigorously promote DIIVA standards and should not be regarded as independent intellectual property rights in Taiwan technology standards, the standards of a closed system can not be a massive scale, especially in the industry already have similar standards circumstances. (On the old Yao)

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